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The challenge was to provide Procter & Gamble Pharmaceuticals with a creative and fresh approach to an old and similar training experience for sales reps in the field. The mission was to launch the improved new version of the reps daily planning software with a look that let the rep know that this was something special.
Our design team worked very hard within P&G corporate branding guidelines to create every last detail of this project, successfully aiding P&G management in creating a buzz about the new and improved Mobile Intel software.
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"Solution Design was able to develop a suite of design tools and vehicles that enabled us to really set the Mobile Intel project apart from other projects in the past. At the end of the day it made a huge impact on the adoption of the new software and provided the end user with the feeling that the software was second to none!"
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Gilbert Gonzales
Procter & Gamble Pharmaceuticals
Marketing Strategy & Planning Project Manager
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Challenge: create an informational sheet about the
training and Mobile Intel mailer for the reps. |
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Challenge: develop a vehicle used to house the flash drive
containing the new Mobile Intel training video |
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Challenge: design the interface for the training application
video and login page for new Mobile Intel software |
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Challenge: develop an easy way to layout the seat times
of each individual training module for the reps reference. |
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Challenge: have a promotional flash drive created in order
to place the training video on it.
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